Product Design

The art in design is not just to create beauty in how things look but how better they work.


Portfolio​

  1. Jules Cabinet
    Two feet under the sea, inspired by Jules Verne (20,000 Leagues under the Sea). Land: 1 of 3 in a series of steampunk inspired designs.
  2. Cheresa Desk
    An executive all plywood desk design. Steam bent birch plywood and built to customized dimensions.
  3. Ergonomic Kitchen Tools
    An ergonomic handle. The pistol grip allows the user to hold the utensil at a more natural angle when using the utensil in stirring, whisking or scooping. Hence reducing stress to the shoulder and arm.
  4. Phoenix Trophy
    This trophy was commissioned by the Singapore Science and Technology Board to be presented to the winners of their entrepreneurship campaign.
  5. Zoran Multimedia Chip Tester
    This equipment was provided to client engineers to test out the Zoran's graphic chips on various electronic media devices.
  6. Amelia's Gramaphone
    Inspired by the courage of Amelia Earhart. Passive Smartphone Speaker. Air: 2 of 3 in a series of steampunk inspired designs. Acoustic amplification, no power required.
  7. Oxenrose Hair Salon
    A trendy hair salon located in the heart of San Francisco's Hayes valley, a new haven for stores that cater to the non-mainstream retail clientele.
  8. Eyez 2.0
    The first eyewear store chain to integrate quality, style, and technology into a unique customer experience.
  9. OX
    Oxenrose Reception Desk, ox in motion

Case History​​

  1. Oxenrose Hair Salon
    A trendy hair salon located in the heart of San Francisco's Hayes valley, a new haven for stores that cater to the non-mainstream retail clientele. All fixtures are custom-made.
  2. The design is based on the juxtaposition of the two imageries that form the name of the salon, oxen and rose, beauty and the beast.
  3. It starts with the facade, the metal awning is in the shape of an ox head.
  4. The ox-shaped mirrors are suspended on rollers, so they can be moved aside for party events. Built-in lights and power outlets are connected through the mirrors to the main beam above.
  5. against a translucent backwall with real rose petals embedded in it. This divider separates the reception lobby from the main work area.
  6. with the door handle in the form of a nose ring.
  7. In the lobby stands a reception desk, in the shape of an ox in motion.
  8. Title 8
    This beam runs along the entire length of the space powers all the electric devices, keeping the floor space unobstructed for daily removal of cut hair.

Case History

  1. Eyez 2.0 Eyewear Store
    The first eyewear store chain to integrate quality, style, and technology into a unique customer experience. The look and feel is modern with an affable elegance. Products are displayed as if in an art gallery. To get away from the oft practice by optical retail stores of saturating their showcases with an abundance of products, each product-line is showcased in only small numbers in individual display cases. Each holds only two or three samples, and the rest are below each case in drawers. The fronts of these drawers are translucent and lit from the interior so that they hint at more products without being visually overwhelming. There is a computer console where customers could take pictures of themselves with glasses from the inventory to take home. They can also review these pictures online when they get home.
  2. To avoid the oft practice by optical retail stores of saturating their showcases with too many products, only small numbers are shown in individual display cases.
  3. and the rest are below each case in drawers. The fronts of these drawers are translucent and lit so that they hint at more products without being visually overwhelming.
  4. A crystalline atmosphere. The frosted translucent plexiglass fixtures afford a sense of layered space and ethereal light.